Safmarine established the Greater China
Area (GCA) – Safmarine’s largest cluster in Asia
– in January 2007. The GCA covers Mainland
China, Hong Kong, Taiwan, Macau and Mongolia.
Bimal Kanal, Area Manager, GCA,
introduces us to one of our many customers in
the region ….
Ways Global, which has been
doing business with Safmarine since
February
2006, is a family-run business
owned by Mr and Mrs Xu. This successful business
recently expanded into new areas in the
logistics business from China. Mr Banks Xu
introduces us to their company and its
activities …
 |
| Mr and
Mrs Xu onboard the Safmarine Komati
|
Ways Global Logistics is a
China-based international freight forwarding
company with its head office located in
Shanghai. Ways Global provides a freight
forwarding, warehousing, trucking and custom
clearance service.We are active in the Africa
and the Middle East freight markets.
Ways Global was established
on July18, 2004 in Shanghai, China.
We have 185 full time employees
(as at October 2009) and we have 15
offices in China.
Our customer base comprises
small and middle size exporters
(manufacturing and trade) plus African and Gulf
buyers. Our customers are based in China, Africa
and the Middle East.
Our company values are:
teamwork, putting the customer first,
working hard with heart and facing challenges
with passion.
 |
| Left to
right: Banks Xu (Ways Global) at the opening of
Shanghai office. With him are Michael Han (line
manager of Safmarine GCA) and David Mao (Inttra
Shanghai) |
We enjoy dealing with and
learning from different people.
Reputation is one of the
biggest challenges in this industry! As a local
forwarder we have to work hard to be recognised
by shipping lines.
The customer always expects
better service, so great customer
service is about managing expectations.
When dealing with shipping lines
we look for easy working procedures;
shipping lines who are easy to do business with
and who are able to respond to our ever-changing
environment will get our cargo. This is one of
the important factors when choosing a shipping
line.
About Banks Xu …
- My wife Villa and I have two daughters,
Essie (12) and Elle (2)
- I enjoy playing badminton and my hobbies
include photography. I also enjoy traveling
especially to East Africa where we (Villa and I)
recently trekked on Mt Kilimanjaro.
- I admire my parents, as my father always
holds my mothers hand when they cross the
road.
I believe… if one has a dream, keep
learning and insist on walking towards your
dream
